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Branding for cafés, restaurants and retail

Launches, menus, packaging and promotions.

Overview

A café or a shop is judged in seconds: the sign, the menu board, the bag, the post that announced the opening. We make those pieces agree with each other, so the place looks like one decision rather than ten.

The identity comes first. Then it goes onto the menu, the label, the shop window and the feed, with short animations for the screens above the counter.

Every job starts with a brief and runs through the six steps, so a new menu or a seasonal promotion has a date on it before design begins.

Six steps, your sector

  1. SELECT

    Find the one idea.

    We start with the opening, the new menu or the promotion, and fix the message before any design.

    Brief

  2. Strategy

  3. SHAPE

    Build it with craft.

    One direction is approved rough, then finished for the menu, the packaging, the window and the screens.

    Concept

  4. Design

  5. SHOW

    Put it where people look.

    Print files go to the printer proofed, the posts go live with you, and the templates stay with your team.

    Production

  6. Launch & report

Next step

Bring us the brief

A few lines on the business and what needs to change is enough. We reply with questions, then a scope.